Professional photographer taking real estate photos.

When it comes to selling your home, you want your listing to make the best possible impression on buyers. Your listing should entice any interested buyers to find time to tour your home in person as soon as they can. The best way to do that is with excellent photos.

Will Better Photos Really Make a Difference?

When it comes to home listings, good quality photographs can make your home sell over 30% faster than average quality photos. Studies proving this took all home values into account, and it’s true throughout the spectrum. Better photos make a big difference. Most of the time, buyers will make a decision on whether or not a home is even worth looking at based entirely off the photos they see online.

How to Sell a Home Fast with Good Photos

The first step is to get your house in the best possible shape to take the photos. Make sure every room is clean, and most importantly, decluttered. When listing your home and taking your listing photos, this doesn’t mean simply picking up papers and stray shoes. This means taking everything off your kitchen counters – utensils, appliances, towels, sponges, oils, and anything you’ve become used to having out.

You want your counter as clear as possible, and every visible surface scrubbed. As you move into your living spaces, remove everything but furniture and lamps. Clear shoe racks, coat racks, magazine racks, and toys. Follow this same process in the bedrooms, the office, the playroom, and anywhere else. In the bathrooms, that even means moving your toiletries out of sight.

You want a buyer to look at the home as a blank slate that they can picture themselves in, and that’s hard to do when they’re looking at someone else’s things. Simple, clean spaces will photograph the best. Once you’ve removed all the excess, consider staging areas to take your photos – a bowl of fruit on the kitchen table, a vase of fresh flowers on the counter, crisp white towels in the bathroom, or a bottle of wine and two glasses on an outdoor table.

Is Hiring a Professional Photographer a Good Investment?

When it comes to investing in your home sale, the professionals are well worth it. Hiring a professional to help you stage your home will make the decluttering and staging process much easier on you, and they’ll often have advice on where to store the things you’ve put away but still need. They’ll offer tips on not only the best photo opportunities and angles, but how to keep your home looking that way for showings.

And when it comes to photography, a professional with the right equipment will far surpass an amateur with an iPhone. A professional will use a wide angle, have the ability to balance the light, avoid little details that will detract buyers (such as reflections in the mirrors), and know how to shoot in RAW rather than JPEG, which allows more ability to edit.

When it comes to selling your home fast, taking the time to invest in better photography is well worth it. If your home doesn’t show well online, there’s a much slimmer chance that buyers will make the time to come see it in person. A good real estate agent will be able to guide you through the process and help you find the best professional for the job. Ready to sell your home but don’t know where to start? Contact our office today. We can connect you with an experienced, local agent who can sell your home fast, and for the right price.